FEATURED COLLECTION

SLOWLY MADE, DEEPLY FELT.

Hours of embroidery, thousands of beads — all to bring one idea to life: earrings that feel like you.

MADE BY HAND, FROM THE HEART.

I’m Maca – the heart and hands behind Divine Charm. Each piece is a love letter to colour, confidence and joy — lovingly stitched in Aotearoa, made to empower you.

Our Story